Thursday, August 27, 2020

Creating Predictable Growth With Kieran Flanagan From HubSpot

Making Predictable Growth With Kieran Flanagan From HubSpot Do you experience the ill effects of sparkling article disorder? It’s hard to not get captivated with the most recent advertising strategies, patterns, and advancements. We are occupied by them since they may offer expectation or guarantee 10X-ing promoting results. Rather, remain concentrated on helping your business develop to produce income! Today, my visitor is Kieran Flanagan, VP of promoting and development at HubSpot. Kieran utilizes customary advertising strategies to help HubSpot and different brands produce extra traffic and income. We talk about how to make unsurprising and item determined development. Challenge to continue development is increasingly troublesome as a business gets greater Find new ways from existing channels or fresh out of the plastic new channels to develop from Individuals, items, and organizations change; adjust showcasing deals plans Key Growth: Think sensibly about how to develop into being a major organization by giving great items and client experience Create versatile dispersion plan and use web indexes to discover right item fit 3 Stages of Fit: Product advertise, item channel, and ROI Development Power Law: 60-70% of development originates from a couple of channels Work out next a year of development, and anticipate where it’ll originate from Catchphrase Search: What item does and settles Step by step instructions to pick best securing channel and technique for adaptability Set up and measure objectives and desires for various channels Create work culture that grasps disappointment; analyze by facing little challenges Keep remote group drew in, centered, and inspired by being sure about objectives and proactive with correspondence Connections: Kieran Flanagan HubSpot Brian Balfour Loom Wistias Soapbox Compose an audit on iTunes and send a screen capture of it to get a cool loot pack! In the event that you loved today’s appear, if you don't mind buy in on iTunes to The Actionable Content Marketing Podcast! The webcast is likewise accessible on SoundCloud, Stitcher, and Google Play. Statements by Kieran Flanagan: â€Å"You consistently need to develop every single year, paying little heed to how well you’re doing.† â€Å"Think consistently about how you will develop into being a major company.† â€Å"Build out the following a year of your development, and foresee where that development is really going to come from.† Individuals would need great clearness around the objectives and the most significant objectives throughout what we attempt to do in a quarter.

Saturday, August 22, 2020

Purinex Inc. Case Study Essay

Official Summary 1. Explanation of Problem This examination is authorized to break down the Purinex, Inc. financing plan, which is identified with decide the best financing elective for the organization in making sure about extra money expected to set up an association with a huge capitalization pharmaceutical firm. Gilad Harpaz, Purinex’s CFO accepts an organization arrangement could carry the organization to execute its crucial, drugs for the treatment of sepsis and diabetes. Nonetheless, the issue confronting Purinex is thatâ€while there is an opportunity for Purinex to tie down an accomplice in the following four to a year, Purinex simply has accessible money to last around 11 months; besides, there is as yet a solid possibility that an alternate organization would happen around one year later. To put it plainly, Purinex is currently confronting the test of the absence of cash-flow to arrive at the organization bargains. As indicated by the case, Gilad Harpaz is thinking about three alternatives for Purinex to t ake care of the issue. To help recognize the plausibility and engaging quality of these financing options, this investigation depends on the choice tree way to deal with assess the choices. 2. Conversation As portrayed for the situation, right off the bat, the organization arrangement would qualifies Purinex for get a mix of direct front charges, achievement installments, and sovereignties for the treatment of either sepsis or diabetes (see Appendix 1 for the itemized data). Also, because of the absence of capital, there are three financing alternatives: 1) raising a one-time round financing from a Venture Capital (VC) firm, 2) basically holding up in the desire that either sepsis bargain or the diabetes arrangement would come through, and 3) undertaking another time round financing from various blessed messenger speculators. It is expected to take note of that when Purinex looks for outer subsidizing speculations either from VC firm or heavenly attendant contributing, the financial specialists will gain certain value in Purinex (see Appendix 2 for the normal possession rate). All things considered, if Purinex decides to keep up 100 percent control, it would lose the chance to make sur e about an outsider association which is foreseen to happen around one year later. The explanation is that Purinex has just $700,000 money available which is acceptable just for around 11 months. Note that this examination depends on the accompanying assumptionâ€theâ combination of monies for every organization arrangement will be gotten once Purinex effectively makes sure about an accomplice. What's more, the likelihood of setting up an organization with a pharmaceutical organization for the hold up a half year choice is evaluated to be 25% since the accomplished association chance for the following four to a year is about 75% (see Appendix 3 for the figuring). Besides, the normal worth (EV) for each financing alternative is gotten from the computation of the EV of the organization arrangement, and it depends on the stance of the founder’s value intrigue. Thus, the choice tree for Purinex’s financing plan is appeared in Appendix 4. One can see that dependent on the potential return and hazard level, the financing elective for holding up a half year is positioned as the most elevated hazard alternative as far as offering the most elevated potential return. The explanation is that Purinex doesn't need to impart its acquiring to different gatherings. In this manner, when the association understanding is reached, Purinex’s organizers can get the whole EV of $325 million. Be that as it may, the significant hazard related with this alternative is Purinex has far less chance to make sure about an accomplice. While there is a 75% possibility for VC and holy messenger financing alternatives to accomplish the organization bargain , this choice simply has a 25% likelihood. Moreover, the VC and heavenly attendant financing alternatives despite everything have the other chanceâ€a 95% probabilityâ€to secure an alternate association around one year later. As to the VC choice and the Angel alternative, it appears as though the VC choice gives a better yield to the wellsprings of money since this choice just takes 3 months to finish the procedure and could offer Purinex $10 million, which empowers Purinex to endure an additional 15 years. What's more, the VC alternative will improve 10% for the terms of either sedate arrangement. In any case, this investigation would consider financing from holy messenger speculators is progressively plausible and alluring for Purinex dependent on the examination of choice tree. The choice tree shows the way that VC firms would require 40 percent of the value in Purinex, bringing about the circumstance of having less EV. Maybe the most significant factor is that there is an exceptionally solid chanceâ€a 98.75% chance (100% †[25% * 5%])â€that an association arrangement will come through during the accompanying two years, and consequently raising $2 million structure holy messenger financial sp ecialists is very enough for Purinex to make sure about the organization bargain. Notwithstanding the investigation of choice tree, there is as yet a subjective thought that has sway on organizing the choice. Without a doubt, with the outside financing,â the existing proprietors share sythesis will be changed that would trigger the control power issue and force countless limitations on Purinex, including inclinations for board arrangements, antidilution rights liquidity, support, and negative contracts. Along these lines, picking the blessed messenger choice would balance this negative effect in light of the fact that Purinex’s proprietorship rate will even now be 89.74%, which is a lot more prominent than a 60% for the VC choice. 3. Proposal In a general sense, the objective of Gilad Harpaz is to look for the best financing elective for Purinex in tying down extra assets so as to achieve the organization bargains and expand the estimation of Purinex today. In view of the introduced investigation of choice tree, a significant finding of this examination is that Gilad Harpaz should attempt to receive and actualize the heavenly attendant financing methodology which has a most extreme EV alongside lower chance. Be that as it may, with this technique, the issue of weakening in the founder’s value intrigue is as yet should have been thought of. Likewise, so as to seek after the future development, Purinex should attempt to utilize the association procedure to produce more deals at a brief timeframe. Consequently, this examination accepts, in light of the choice tree approach, the best financing elective for Purinex is financing with Angel speculators alongside the association system.

Friday, August 21, 2020

DreamHost Review Winner of PC Mags Best Web Hosting Service

DreamHost Review Winner of PC Mag's Best Web Hosting Service DreamHost Web Hosting Service Review of:DreamHost Services:Shared, VPS, and Dedi Host Price:$7.95/mo Reviewed by: Mohammad Fazle Rabbi Rating: 4 Summary DreamHost is a California based winner of PC Mags best web hosting service Provider Company. If you are looking for Speedy and Friendly Web Hosting service then DreamHost is suitable for you. . DreamHost is another award winning web hosting service provider that satisfies your personal and business related web hosting needs. This web hosting service become popular for lots of security features, wide-ranging domain management tools and many superior offers with its all hosting plan. DreamHost promote itself as a user friendly web hosting solution for small website owners to entrepreneurs. They are conducting their hosting service since 1997 and till now they hosting over 1,500,000 websites. They are California based winner of PC Mags best web hosting service Provider Company. If you are looking for Speedy and Friendly Web Hosting service then DreamHost is suitable for you. Features of DreamHost Every web hosting service provider position itself for specific features. And DreamHost has good features that make them unique. 1-Click WordPress and Joomla Installer Free domain name for first year Free Privacy Protection Free setup transfer Unique IP Address Unlimited data transfer per month Web-based Control Panel PHP5 Support Full UNIX Shell Rails, Python, Perl Support SSL Secure Server Crontab Access Canned CGI Scripts Access to Raw Log Files Full CGI Access Server Side Includes (SSI) Subversion Repository (SVN) Unlimited MySQL Databases IPv6 Support $100 Google AdWords Credit Cloud storage plans 24/7 Customer Support. 97 Days generous money back guarantee. Try DreamHost DreamHost Hosting Services DreamHost recently providing several hosting services and all services are now newly improved. Now their hosting performs 200% faster. Their hosting services are as follows- Shared Hosting This is basic web hosting service of DreamHost. But their shared website hosting plan is best for personal blog, portfolio, online store and complex database driven site. Your site will load 200% faster with DreamHosts shared hosting. WordPress Hosting This hosting service well optimized for WordPress site only. You can manage your WordPress site faster and powerfully. For WordPress hosting price stat from $24.95/mo but if you sign up for 1 year then price will be $19.95/mo. VPS Hosting VPS (Virtual Private Server) hosting start from $15/mo with 1GB RAM. This plan is ideal for developers, designers and business. For better speed and scalability DreamHosts VPS plan is ideal. Dedicated Server Hosting For large size website dedicated server is suitable. If your site is receiving huge traffic per month then dedicated server is perfect for you. Dedicated server gives you unlimited control, power and security. You will get premium customer support and special monitoring service on your server performance. DreamHosts dedicated hosting plan price starts from $149/mo. 1. DreamPress 2 for WordPress Blog DreamHost offers manages WordPress hosting which is super fast and highly reliable. Their WordPress hosting service called DreamPress. And now they have introduced second version of DreamPress which is able to perform faster than before. DreamPress2 is a well optimized for WordPress Blog that helps to create an amazing website. Through DreamPress2 users will able to take automatic daily backups. It allows unlimited email, monthly data transfers, storage and free WordPress themes. 2. Email for the Power User DreamHost is best for robust email management. It helps you to create unlimited branded email accounts, plus unlimited auto-responders. Whatever the number of email you need DreamHost hasnt any restriction but if you do spam with their email then they will shut you down. However with branded email you will able to create discussion lists, announcement lists and message filters. In DreamHost email management system they included AntiSpam protection through Spamhaus. 3. CafeCommerce for e-commerce store Are you planning to create an e-commerce site then dont worries DreamHost will help you to build your online store. DreamHost provides e-commerce solution through CafeCommerce. They have made a partnership with WebAssist. In addition they are PCI compliant and offer all the tools to run an ecommerce website. DreamHost offers a 14 days trial period to build an online store with CafeCommerce. You can create pages with unlimited products, manage inventory and orders, customize templates and also able to generate coupon codes. 4. Security System DreamHost for satisfying their clients included AntiSpam on their email management tool. Integrated cutting edge malware monitoring system and remediation tools for automated Malware scans. In control panel you can edit .htaccess file to control access to your site and also can set password. For e-commerce site DreamHost included SSL certificates add-on that will keep payments and customer data secure. Another controlling option is search engine index you can choose either index or restrict to index your site on search engine, in addition you can block spiders. 5. 100% Uptime Guarantee DreamHost is giving guarantee for 100% uptime and this is really incredible feature of them. Uptime is fundamental element of web hosting experience. Because if server goes down then users will unable to access in website as a result your sites traffic flow will down. DreamHost manage their server uptime with dedicated server which is perfect for high traffic Business sites and apps, agencies and resellers. 6. Unlimited 24/7 Support DreamHost support is really impressive. They have award winning support and service team. You will find them 24/7, 365 days. DreamHost offers email, online chat and ticket based support. They take less than a minute to field a question and you will get helpful answer with step-by-step instruction. 7. 97 Day Money Back Guarantee This is the best part of DreamHost that they give 97 days money back guarantee. This is most generous money back policy. You can user their shared hosting service for 97 days with initial signup but if you think their service is not good they you can cancel your subscription. DreamHost will refund your money promptly. Comparatively other hosting provider will provide only 15 to 30 days money back period. In this case DreamHost is more flexible. Final Thoughts At the end of review I have sum up, DreamHost is best and top hosting service provider for extensive tools, security options, unlimited storage, bandwidth, free domain, branded email and generous 97 days money back time. However all the things come up with only $7.95/mo. I have found cons about DreamHost that comparatively hosting price is little higher than other hosting service provider, no site builder included, lacks windows based servers but still this is a host cake for power and advance users.

Monday, May 25, 2020

Walter Elias Disney Had A Great Impact On American...

Walter Elias Disney had a great impact on American television and entertainment all over the world. Walt Disney was born on December 5, 1901 just outside of Chicago, Illinois (â€Å"Walt Disney Biography†). Walt Disney moved to Missouri when he was five years old, where he began to develop a love for drawing (â€Å"Walt Disney’s Life†). When Disney was sixteen, he dropped out of school and was sent to France with the American Red Cross (Nix, Elizabeth). In 1919, Disney moved to Kansas City to become a newspaper artist (â€Å"Walt Disney Biography†). After his time as a newspaper artist, Disney made commercials based on animation with the Kansas City Film Ad; after making commercials, he decided to open his own animation studio (â€Å"Walt Disney Biography†). Walt Disney and Fred Hartman created cartoons to screen at a Kansas City theater (â€Å"Walt Disney Biography†). The cartoons were called laugh-o-grams, and were shown for three minutes before a film played; since the audience loved the laugh-o-grams, other theaters decided to show the short clips (â€Å"Walt Disney’s Life†). At the age of twenty, Disney was forced to declare bankruptcy in 1923 (â€Å"Walt Disney Biography†). After filing for bankruptcy, Walt Disney moved to Hollywood California and established the Disney Brothers Studios in Los Angeles (â€Å"Walt Disney’s Life†). Walt Disney created a short series called Alice in Cartoonland (â€Å"Walt Disney Biography†). Margret Winkler, distributer of the Alice cartoons stole the rights to Disney’sShow MoreRelatedWalt Disney Biography Essay1641 Words   |  7 PagesThroughout history, there have been many notable American figures that had enormous impacts on almost everyones daily lives. Although, one figure stands out among many, and that man worked his hardest to make his dreams come true, Walt Disney. Disney made a reputation of brilliance and [t]he combi nation of Disneys desire to try new techniques and his striving to make a better product set him apart from most other animators (Nardo 25). How could anyone forget classics like Mickey Mouse, SnowRead MoreWalt Disney : The Disney1647 Words   |  7 PagesWhy Walt Disney is known Walt Disney innovations include the first cartoons with synchronized sound, the first full-length animated feature film and, of course, the theme park. â€Å"Walt Disney was an American motion-picture and television producer and showman, famous as a pioneer of cartoon films and as the creator of Disneyland. Walter Elias Walt Disney was born on December 5, 1901, in Hermosa, Illinois. He and his brother Roy co-founded Walt Disney Productions, which became one of the best-knownRead MoreWhy Do Dreams Come True?1712 Words   |  7 Pagesknows the name â€Å"Disney†, but where does it come from? Who was the intelligent and imaginative person who had the desire and heart to create this entertainment empire? The man was Walt Disney. Through a long road of rewrites, rejections, and reconstructions, Disney created a new look for the entertainment in America. It all started with one little cartoon mouse, originally named Mortimer Mouse, but later changed to a more recognizable name of Mickey Mouse. Not only did Walt Disney create Mickey MouseRead MoreWalter Elias Disney, known by many as â€Å"the man behind the mouse†, was one of the most known people1500 Words   |  6 PagesWalter Elias Disney, known by many as â€Å"the man behind the mouse†, was one of the most known people of the 20th century. He was both the dreamer and the do-er who brought his imagination to life through his determination and hard work. Walt Disney became the next Leonardo DaVinci – a significant, genuine artist that impacted society at heart. Disney was full of creativity and lived to share it with the world through his works of art. Although he is not alive today, he continues to impact our livesRead MoreThe Work of Walt Disney Essay1948 Words   |  8 PagesWalt Disney: From Failure to Household Name â€Å"I only hope we dont lose sight of one thing- that it was all started by a mouse† - Walt Disney (Walt Disney). Who is that mouse that started it all? Mickey Mouse, that is who started it all. What did he start? He started the success of Walt Disney, his creator. Walt Disney can often be compared to some of the most successful industrialists due to him entertaining an unlimited number of people and for being one of the best people that could sell theirRead MoreWalt Disney : A Legend Of His Time1945 Words   |  8 PagesLizzie Snyder Mrs. Craft IB English, Period 9 24 September 2014 Walt Disney: A Legend of His Time ​ Considered to be legendary in the fields of film and animation and well known for his famous theme parks, Walt Disney was and still continues to be an icon of the entertainment industry. Coining the phrase, â€Å"If you can dream it, you can do it,† Disney was devoted to embodying the American spirit. He loved learning about the past and was active in working towards the future in a whimsical manner whichRead MoreWalt Disney Research Paper2318 Words   |  10 PagesApril 2012 Walt Disney Research Paper Walter Elias Disney was an amazing film producer, director, screenwriter, voice actor, animator, entrepreneur and philanthropist. Mr. Disney left this world, impacting and inspiring the lives of everyone and changing the world of movie-making forever. Walt Disney was the creator of popular animated characters such as Mickey Mouse, Donald Duck, Alice in Wonderland, and Snow White. He is the namesake for the Walt Disney Company, Walt Disney Resort, and manyRead MoreWalt Disney : An American Entrepreneur, Film Producer, And Animator Changed The World Of Entertainment1825 Words   |  8 PagesWalt Disney, an American entrepreneur, film producer, and animator changed the world of entertainment. Starting from a sketch of a meek rabbit, Disney’s career escalated and became a mega empire. Younger generations today will hear Mickey Mouse and the first thing that comes to mind is Disney, but what people don’t know is that Walt Disney’s simple sketches are what tur ned Disney into one of the largest entertainment complexes today. Walt Disney was born in Hermosa, Chicago, IL, on December 5Read MoreDisney Case Study Marketing4482 Words   |  18 Pages------------------------------------------------- Febrero 27, 2013 FIRST PARTIAL EXAM Disney: The happiest brand on earth Case Analysis 1. Background: During the second half of the 1980s and 1990s, the Disney Studio experienced a significant growth, and the division had a golden age with annual box office hits with such regularity that even their creative structure started to be known as the Disney formula.. In 1991, hotels, home video distribution, and Disney merchandising became 28 percent of total company revenuesRead MoreWalt Disney’s New World of Mass Media Essay2940 Words   |  12 Pageslying around every corner. Walt Disney World, other wise known as â€Å"the happiest place on earth†, or the place â€Å"where dreams come true†, was founded by a man with a dream of creating a place where children and parents could spend time together while making amazing memories. However, this extravagant amusement park is only one of the major accomplishments of Walt Disney. Walt Disney’s greatest achievement is the impact he made on America’s mass media industry. Disney took his talent for art and design

Thursday, May 14, 2020

Sustainability Is Not Green - 1510 Words

What is sustainability? In contemporary design, sustainability is a furious warrior under a green coat. People usually attribute sustainability with the color â€Å"green,† essence of nature or love and care for mother earth. In the context of construction, this means placing plants in buildings, installing green roofs and use local construction materials. Sustainability is much more than a green coat concept draped over buildings. Sustainability is strong, a courageous idea that would change the future. To sustain is to withstand and endure without â€Å"giving away.† A sustainable civilization should not empty natural resources and endanger the environment. To sustain is â€Å"†¦to meet the needs of the present without compromising the ability of future generations to meet their own needs.† Preservation runs parallel with the concept of sustainability. To sustain is to preserve the current. To Sustain is to discard the idea of wastefulness. Concern about the environment and preservation of natural resource had become a heated debate among citizens, designers, and politics. United States alone uses a significant among of world’s energy and produces a great amount of greenhouse gas. According to U.S. Department of Energy’s EIA for 2007, commercial and residential buildings consume about 40 percent of the energy usage in the United States. Building constructions plays an important role in sustainable development and environmental preservation because b uilding life cycle starts withShow MoreRelatedGreen Marketing And Sustainability Strategies10066 Words   |  41 PagesIn today’s world in which consumer purchasing is continually growing, sustainability matters more than ever. At the same time sustainability marketing remains a phenomenon for consumers and brands alike. Consumers have gained awareness and visibility on sustainability topics and issues such as global warming, pollution, water, the rainforest and depletion of the earth’s natural resources. Brands too are also aware of their perpetually growing impact on the environment driven by needing to meet theRead MoreGreen Consumer Behaviour Sustainability6842 Words   |  28 Pages524 Sustainability: Consumer Perceptions and Marketing Strategies Seonaidh McDonald1* and Caroline J. Oates2 1 Aberdeen Business School, The Robert Gordon University, UK 2 Management School, University of Shefï ¬ eld, UK ABSTRACT Studies of green consumer behaviour, in particular purchasing and disposal, have largely focused on demographics and/or socio-demographics, with mixed and frequently contradictory results. To move the debate forward, we investigated a wide range of 40 sustainability activitiesRead MoreThe Effects Of Green And Sustainability On The Environment1946 Words   |  8 PagesLast decade, no one knows or cares about the word â€Å"sustainability†; however, the world we know today is very different. Today, we encounter the term â€Å"sustainability† or â€Å"green†, â€Å"environmentally friendly†, and â€Å"organic†Ã¢â‚¬  everywhere. It is easy to find those terms in products or services claiming to be green in retail stores, or TV or online advertisement. As more people are becoming environmentally conscious, businesses and organizations are looking for ways to drive more profits while reducing theRead MoreGreen Information Systems : Sustainabili ty2721 Words   |  11 Pages Zachary J Vaught Green Information Systems: Sustainability Syracuse University Green Information Systems: Sustainability Introduction Today’s society is one that is centered on the use of modern technology. Walking down the street during the day, one would be hard pressed to not to find people with their faces buried in their phones or tablets, checking their email, social media, or whatever it may be. Technology provides a means for people to stay connected with one anotherRead MoreAchieving Sustainability Through Green Banking993 Words   |  4 PagesAchieving Sustainability through Green Banking Overview The devastating effect of recent storms, floods and other natural calamities forces us to think seriously about global warming. Governments, corporations and individuals all have their own role to play in combating the demon called Global warming that we have conjured out of our own activities. There are a lot of discussions about who can really contribute to the emancipation of the environment and everyone seems to shrug off the responsibilityRead MoreConcepts And Practices Of Sustainability And Green Architecture3239 Words   |  13 Pages 1. INTRODUCTION The activation of the application of the concepts and practices of sustainability and green architecture in the construction industry will lead to finding appropriate solutions to the problems of environmental, economic and functional. Green architecture and sustainable buildings is not a luxury academically, and do not approach the theory or the aspirations and dreams have no place in reality, but because they represent a global trend for the application and start to be professionalRead MoreGreen Innovation in Tourism for Economic Sustainability Essay examples1029 Words   |  5 Pagesforemost drivers of economic development, sustainability and progress. This is because its rate of growth, links to other economic sectors as well as dependence on a relatively unblemished natural environment puts it into an inimitable position from an economic sustainability and development perspective. In the same breath, tourism has been singled out as one of the key sectors that can play a leading role in the world’s transition to an inclusive green economy characterized by low carbon releaseRead MoreEnvironmental Sustainability Through Green Supply Chain Management1872 Words   |  8 Pages Environmental Sustainability through Green Supply Chain Practices: A Study on Indian Automobile Sector Saad Bin Azhar Research Scholar, Department of Business Administration Aligarh Muslim University saadbinazhar88@gmail.com ABSTRACT: Purpose – This paper highlights the role of green management practices in the development of environmentally responsive supply chains. TheRead MoreHuman Resource Management And Corporate Social Responsibility Essay1167 Words   |  5 Pagesin the human resources and the environment. The responsibility defined us the one that any company has to answer to maintain its quality organized social entity.† In this report, CSR is heeded as the preliminary stage towards reaching corporate sustainability. There are many reasons why CSR should be closely to Human Resource Management. For CSR to become a success for an organization it’s employees are imperative and the HR task is to manage these employees. Need for Corporate Social ResponsibilityRead MoreGreen Libraries are more than just Buildings986 Words   |  4 Pagesthat is â€Å"Green libraries are more than just a buildings†. Aulisio (2013) is an assistant professor in the Weinberg Memorial Library. He is the Evening Supervisor and Public Service Librarian. Author earned his BA from Bloomsburg University, his MS from Drexel and his MLA from the University of Pennsylvania. In this article, the author argues that a green library is something more than just the architecture. I agree with the author in the context of definition in which the author said that green library

Wednesday, May 6, 2020

Impact Of Technology On Societys Progress - 2462 Words

Introduction Technology has been one of the primary driving factors in all of society s progress. Technology can be defined as the purposeful application of scientific knowledge in the design and devising of objects, materials, and the processes in which these are created. As engineering is the practice of developing technology, it is seen as the primary cause of technological changes in society. With great power, comes great responsibility, and the need for the engineering profession as a whole to incorporate the impact of the technology as a core value is more critical than ever as the rate of technological change accelerates. Engineers must balance the development of technology with the cultural, ethical, political, and social that the technology and its use will have. Despite the need for this responsibility, the engineering profession has faced numerous institutional barriers preventing them from fulfilling these responsibilities. At the core of these barriers is education(Huber). Traditionally, engineering educations have stated ethics, integrity, social responsibility, and compassion as learning outcomes, however few have been able to effectively incorporate them into the undergraduate curriculum(Brodeur and Conlon). Following education, support for moral decision making must implemented at an institutional level. This paper will discuss the responsibility of engineers collectively and as individuals to society. The primary topics will be the responsibility thatShow MoreRelatedNever Let Me Go By Kazuo Ishiguro1631 Words   |  7 Pagessufficient number of organs for society has resulted in a change in their ethics, as well as their ego. In Kazuo Ishiguro’s novel Never Let Me Go, Ishiguro uses characters to illuminate corruption in society, illustrating that greed in the pursuit of progress can negatively alter the mindset of society. By living in a capitalistic environment, one will develop a fatalist mentality in an attempt to come to terms with society and their ego, resulting in a loss of morals. By living in a society that hasRead MoreAnalysis Of Anthem By Ayn Rand1264 Words   |  6 Pagesaudience to the risks of conformity, along with providing means to avoid this dystopian imagination crystallising into reality. Dystopias are a hyperbolic view of a familiar society’s values, and assert that total control is harmful to the individual. Anthem is a grim future Rand envisioned after experiencing first-hand the impacts of a brutal Stalinist rule . It was influenced by general socio-political trend of increasing signs of collectivism and oligarchy developing into more recent politics duringRead MoreChicken-Hips by Cathetine Piggot Essay1068 Words   |  5 Pagesbehaviors and opinions are all connected to impact of others and the way they shape our views on the world as well as ourselves. Self-Image is dependent on the acceptance of others, thus always changing since one’s morals and ethics do not stay the same as time goes on. Influence of others play a role on how one tends to view themselves and people around them, by either being forced to conform to a country’s lifestyle, completing constant tasks to keep up with society’s demands, or being able to be contentRead MorePaper 1688 Words   |  3 Pagespaper I’m going to describe how society’s response to crime impacts public policy, sentencing, practices, and correctional operations. Also an overview of the evolution of society’s views on crime and punishment. Along with need for crime and punishment. Fallowed up by the shift in sentencing laws and impact (prisons, Get Tough On Crime, present day). Fallowed up an emphasis on punishment or rehabilitation currently. To start off First, what are some of society’s responses to crime? Some of responsesRead MoreTechnology and Social Change1197 Words   |  5 PagesTechnology and Social Change SOC 100 One of our best well-known scientists, Albert Einstein, quoted â€Å"It has become appallingly obvious that our technology have exceeded our humanity† that was credited in a 1995 movie called â€Å"Powder†. It is no secret that the advancement of technology is drastically increasing in a rate where it is almost impossible to keep up with. Many individuals believe that it is slowly taking our attention away to what is really valuable in our lives, while others stronglyRead MoreAnalysis Of Kevin Kelly s Vision Of The Future Essay939 Words   |  4 PagesKevin Kelly’s vision of the future goes beyond what we can imagine in the present day. According to his essay â€Å"Better Than Human: Why Robots Will—And Must—Take Our Jobs,† he believes that the integration of robots into the workplace is already in progress. Within decades, Kelly writes that humans will see robots in every area of the workforce, and thus be pushed to create new jobs for ours elves. This revolution is eminent, but for the better. Companies will no longer have to pay salaries. CompletingRead MoreThe Industrial Revolution And Its Impact On Society And The Business World1668 Words   |  7 Pageshad a significant impact upon society and the business world. This impact is keenly felt throughout Bartleby as Herman Melville tries to illustrate the strong sense of tension and dread that manifests during the industrial revolution. The source of these sensations comes from the growing influence of technology. The industrial revolution hailed a plethora of new technology all centered on business, commerce, and productivity. However, with the increasing efficiency of technology, individuals preformingRead MoreScience1384 Words   |  6 PagesThere are two major types of science, traditional academic research and business influenced science conducted by pharmaceutical and technology companies. James Shreeve discusses these branches of science, the race for the hum an genome, and prominent figures such as Craig Venter and Francis Collins in The Genome War. Traditional academic research is usually performed at universities and nonprofit organizations with public funding. Francis Collins, leader of the Human Genome Project, represents traditionalRead MoreAcer s Mission Statement, And The Global Sustainability Index Essay1174 Words   |  5 PagesOpportunity With our society’s rapidly increasing technological advancements it’s no question on why the IT market is growing so quickly. This growth definitely develops our society’s evolution through technology, however, it comes at the cost of our natural resources. This has led to Acer and many other companies to begin reducing their usage of these natural resources in the attempt to promote social responsibility. Acer’s mission statement, â€Å"Breaking down barriers between people and technology. Since Acer’sRead MoreConvergence vs. Divergence1104 Words   |  4 Pagesthe technological age have brought many new and challenging problems along with its many wonders. Rapid, global transportation, the scientific quest for economic dominance and the internet all are relatively new technologies that forces the world to look upon itself as new work in progress. Culture and all of its components are affected by this new paradigm and an investigation into its fi ner points will help in gaining a new understanding of how society functions. The purpose of this essay is

Tuesday, May 5, 2020

A Midsummer Nights Dream Essay Example For Students

A Midsummer Nights Dream Essay Hoffman meets this challenge by showing Titania being carried around by slaves. This is not common in the mortal world so we instantly think we are somewhere different. Also, the lightening creates a feeling of fear. This makes us feel like this is somewhere we dont know much about and we shouldnt be here. During the play, Shakespeare implies that such is the power of dreams, anything can happen. This is shown as six characters sleep throughout the whole play. This is where a lot of the confusion is caused. First of all, the confusion is caused when Puck applies love potion to the lovers eyes. He first does this to Lysander. This is a mistake by Puck as he is supposed to put it on to Demetrius eyes. This first of all causes confusion for Helena, as she cannot understand why Lysander has suddenly fallen in love with her, as he had run away with Hermia because he loved her so much. Hermia is then confused about Lysanders whereabouts when she wakes up. She looks for Lysander and bumps into Demetrius. She is then confused because she thinks that Demetrius has killed Lysander. Demetrius does not have a clue what she is talking about and decides to try it on with Hermia. Oberon informs Puck of his mistake and his task is now to correct his mistake. He must first of all put the love potion on Demetrius eyes. Whilst Puck does this, Oberon applies the potion to Titanias eyes and tells her to wake when some vile creature is near. This is in order to be able to get the small Indian boy. Mischievous Puck, on his way to correct his mistake decides to put an asss head on Bottom. Titania then wakes when Bottom is singing and falls in love with him. Bottom is then confused, as he cannot understand how someone so beautiful has fallen in love with him. Puck adds the love potion to Demetrius eyes. He then wakes up when Helena is near and falls in love with her. Lysander is also at this point in love with Helena. A battle commences between Lysander and Demetrius for Helenas love. Hermia finds Lysander, who is seeking Helenas love. Hermia cannot understand why Helena has done this to her and begins an argument full of jealousy and envy. At this point in the Hoffman version of the film, I noticed that as the argument got worse, Helena and Hermias state of mind became worse. As this happened, so did their clothes. The clothing in the Hoffman version also seems to be metaphorical of the persons state of mind. For example, at this stage in the play, Hermia is very worked up and confused. Her clothing becomes torn and ripped before she finally ends up falling in a big pool of mud whilst fighting with Helena. Helena cant understand why one person who hated her and someone who loved someone else, has suddenly fallen in love with her. She believes it to be mockery. She then turns around the situation and boasts to Hermia about how it is her turn to sit and watch while Helena attracts the opposite sex. The RSC (Adrian Noble) version of the film can be seen to take the film to another level in a way by adding the extra character, which is the small boy. It adds another story. For example, nowhere in the book does it say that after Lysander and Hermia tell Helena of their plan to run away, a small boy runs after them and falls trough a door into space. This is added by the director for effect. Adrian Noble had obviously researched dreaming and what things in dreams signify. To fall in a dream means that trouble is to follow. White Privilege : The Invisible Knapsack Essay Shakespeare also uses the character of Puck to emphasis the gender differences of men and women. Puck strings the males along whereas he simply leads the women through the darkness. Pucks attitude to women is shown when he refers to females as mens possession, that every man should take his own, The man shall have his mare again, and all shall be well. Pucks attitude towards women is typical of the attitude at the time as women were often seen as the weaker sex and were thought of to be submissive towards men. Puck also expresses another view of women, Cupid is a knavish lad Thus to make poor females mad. Pucks tone of pity is shown through this speech as the word poor emphasises this. Puck speaks in rhyme which is fairylike, nave and even magical, On the ground, Sleep sound, Ill apply To your eye, Gentle lover, remedy. This rhyming pattern is effective as it not only links in with the magical feeling and the spell, but it also reminds the audience that Puck is a fairy. In this extract, a repetition of sunlight is expressed through the four lovers. Come, thou gentle day, If ever I thy face by daylight see, Abate thy hours, shine comforts from the east, and Here will I rest me till the break of day. This effect shows that they are unconsciously know that all will be restored in the morning. The fact that the four lovers have been thrown into a state of chaos is used for comic effect. In conclusion, Shakespeare uses many different types of speech for different effects. Lysander and Demetrius manly, selfish, and revengeful character is shown through their repetition and rhyming couplets. Hermia and Hermia are presented through their emotional speeches, and their alternate rhymes emphasis their weariness. Pucks fairylike and nave character reveals his attitude toward men and women and the use of rhyme is simple and childlike.

Friday, April 10, 2020

4 Facts About Native American Reservations

4 Facts About Native American Reservations The term Indian reservation refers to the ancestral territory still occupied by a Native American nation. While there are approximately 565 federally recognized tribes in the U.S., there are only about 326 reservations. This means that almost one-third of all currently federally recognized tribes have lost their land bases as a result of colonization. There were well over 1,000 tribes in existence prior to the formation of the U.S., but many faced extinction due to foreign diseases or were simply not politically recognized by the U.S. Initial Formation Contrary to popular opinion, reservations are not lands given to Indians by the United States government. Quite the opposite is true; land was given to the U.S. by the tribes through treaties. What are now reservations is the land retained by the tribes after the treaty-based land cessions (not to mention other mechanisms by which the U.S. seized Indian lands without consent). Indian reservations are created in one of three ways: By treaty, by executive order of the president, or by an act of Congress. Land in Trust Based on federal Indian law, Indian reservations are lands held in trust for tribes by the federal government. This problematically means that the tribes technically do not own title to their own lands, but the trust relationship between tribes and the U.S. dictates that the U.S. has a fiduciary responsibility to administer and manage the lands and resources to the best advantage of the tribes. Historically, the U.S. has failed miserably in its management responsibilities. Federal policies have led to massive land loss and gross negligence in resource extraction on reservation lands. For example, uranium mining in the southwest has led to dramatically increased levels of cancer in the Navajo Nation and other Pueblo tribes. The mismanagement of trust lands has also resulted in the largest class-action lawsuit in U.S. history known as the Cobell case; it was settled after 15 years of litigation by the Obama Administration. Socioeconomic Realities Generations of lawmakers have recognized the failures of federal Indian policy. These policies have consistently resulted in the highest levels of poverty and other negative social indicators compared to all other American populations, including substance abuse, mortality rates, education, and others. Modern policies and laws have sought to promote independence and economic development on the reservations. One such law- the Indian Gaming Regulatory Act of 1988- recognizes the rights of Native Americans to operate casinos on their lands. While gaming has produced an overall positive economic effect in Indian country, very few have realized significant wealth as a result of casinos. Cultural Preservation Among the outcomes of disastrous federal policies is the fact that most Native Americans no longer live on reservations. Its true that reservation life is very difficult in some ways, but most Native Americans that can trace their ancestry to a particular reservation tend to think of it as home. Native Americans are place-based people; their cultures are reflective of their relationship to the land and their continuity on it, even when they have endured displacement and relocation. Reservations are centers of cultural preservation and revitalization. Even though the process of colonization has resulted in much loss of culture, much is still retained as Native Americans have adapted to modern life. Reservations are places where traditional languages are still spoken, where traditional arts and crafts are still created, where ancient dances and ceremonies are still performed, and where origin stories are still told. They are in a sense the heart of America-a connection to a time and place that reminds us how young America really is.

Tuesday, March 10, 2020

Prescribe vs. Proscribe

Prescribe vs. Proscribe Prescribe vs. Proscribe Prescribe vs. Proscribe By Sharon Only one letter separates this oppositional pair. To prescribe is to order the use of or set out a rule. From this we get a prescription, which sets out how you are to take a particular medicine. We also get prescriptive grammar, which is grammar that presumes that there is one set of grammatical rules that everyone should follow. In contrast, to proscribe is to forbid, ban or denounce. It originates from the Latin meaning to post in writing and described the 16th century practice of posting public notices about those who had been condemned. To keep the usage straight, think of this. If you are studying at college your set texts are prescribed, while texts that you are not allowed to read are proscribed. Incorrect Usage Some times even large publications get it wrong, like here: Prosecutors have portrayed 57-year-old Martin MacNeill as a lying adulterer who pestered his 50-year-old wife to get a face-lift and persuaded her plastic surgeon to proscribe a mix of potentially lethal pills for her recovery. (USA Today) Correct Usage Some emergency room doctors are far more likely than others even within their own department to prescribe opioids to treat pain in older people, and their patients are at greater risk of using the powerful drugs chronically than those who saw doctors who prescribe them less frequently, according to a large new study. (NY Times) Increasingly, the rules of workplace culture proscribe all sorts of talk about sex, and enforce this proscription with sensitivity training and strategic mention of lawsuits. (NY Times) Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Misused Words category, check our popular posts, or choose a related post below:35 Synonyms for â€Å"Look†7 Tips for Writing a Film ReviewAdvance vs. Advanced

Saturday, February 22, 2020

Cost Leadership Essay Example | Topics and Well Written Essays - 500 words

Cost Leadership - Essay Example Its lines of communication, management control systems, and compensation systems must all follow a functional or U-form structure where the CEO acts like an orchestra conductor who coordinates everyone and everything taking place within the firm. This ensures that all stages of the value chain contribute to the cost leadership strategy and that not a single employee or manager or operating process is out of line. A functional structure is hard work, but it is the best way to ensure that the company implements its strategy without hitches or with as few difficulties as possible. A functional structure is flat, simple, and lean, allowing everyone to focus on a narrow set of high-value activities. This structure is also highly quantitative because management has to control all costs very closely. This structure also helps everyone maintain a cost leadership focus and mentality, which would be difficult if there are too many people doing too many things. It would also help that cost savings are shared with everyone in the organization as incentives. Firms with a cost leadership strategy usually operate internationally to:

Thursday, February 6, 2020

The task is to review EuroJet's foreign exchange exposure Coursework

The task is to review EuroJet's foreign exchange exposure - Coursework Example In addition to this, as has been noted in the case study that the company plans to opt for one of the two options for expansion, which include expansion of network to intercontinental destinations and growth of existing network, the report also provides an evaluation of the risks associated with these two options in terms of foreign exchange risk and international environment risks. Besides this, a critical review of the literature pertaining to foreign exchange risk has been provided in the appendix at the end of this report. Management of Foreign Exchange Risk Having noted the fact that Euro Jet is faced with a risk of foreign exchange exposure due to fact that its revenues are earned under different currencies’ denominations, it is therefore pertinent to understand first that what is foreign exchange exposure risk and how it influences a company’s revenues. Moreover, the understanding of different risks and methods to manage them is likely to result in determining an approach which is more suited to the needs and requirements of Euro Jet. Foreign Exchange Exposure Risk The foreign exchange exposure risk refers to the expected gain or loss incurred due to fluctuations in the exchange rate (Arnold & Kumar, 2008; Moles et al., 2011). The foreign exchange risk resulting from fluctuations in the exchange rate may impact the overall cash flows, revenues, assets and liabilities and other items of financial statements of a company. In other words, the changes in foreign exchange rates result in the changes in a firm’s value, which may be favourable or an unfavourable change (Madura, 1989). Companies having operations in more than one country, like Euro Jet, are projected to risks associated with foreign exchange fluctuations. The risks associated with foreign exchange fluctuations may be categorised into three main types, which are as follows: Transaction Risks This risk relates to the risks associated with cash flows, i.e. the impact of changes in the exchange rates on revenues receivable, expenses payable, and other payments to be made to shareholders and third parties (Arnold & Kumar, 2008; Moles et al., 2011). Translation Risks This risk refers to the impact of change in foreign exchange rates on the value of a company. The impact of changes in foreign exchange rates is translated and reflected in the balance sheet of the company (Arnold & Kumar, 2008; Moles et al., 2011). Economic Risks This risk relates to the exchange rate fluctuations translated in the present value of operating cash flows to earned in future by a company. In other words, this risk relates to impact of changes in foreign exchange rates on the earnings of a company (Arnold & Kumar, 2008; Moles et al., 2011). Keeping in view this discussion of the foreign exchange risk and its various types, the approaches for managing foreign exchange exposure risk can be discussed as under. Approaches for Managing Foreign Exchange Exposure Risk In order to manage f oreign exchange exposure risk, the most common and widely applied approach by both financial and non-financial business entities is the use of hedging. However, hedging has also various types and therefore various hedging approaches can be followed by business entities, and particularly by Euro Jet. Hedging refers to dealing with risk for a company resulting from exposure to

Tuesday, January 28, 2020

Oliver Twist the novel Essay Example for Free

Oliver Twist the novel Essay In Oliver Twist, the novel, Dickens uses a variety of language techniques to show how villainous Bill Sikes is. The vocabulary he uses is course and elementary. That, with the use of short, sharp sentences gives a fierce thuggish effect. In the film, Bill Sikes is calm in his words however with brutal with his actions. In the film adaptation he is also presented with a delicate, more human side rather than being pot rayed as a monster all the time, like in the novel. This is helped with the non-diegetic sound, to help create and eerie and tense atmosphere. In the novel, Dickens describes him as a Robber, Housekeeper these negative words add to his person as wanting to be the alpha-male. The language Sikes uses is not thought out properly. He says whatever comes into his head and this is why he is always quick to reply. In the film, even though Nancy explains herself, he hits her, and only after hitting her he realises what he has done. In conclusion, the way that Bill Sikes is presented as a villain in both the original novel by Charles Dickens and the BBC film adaptation are quite different. The villainy and the traits of Bill Sikes are portrayed by the language used by Charles Dickens which is short and sharp for fast paced action. The interactions of Bill Sikes with the other characters in the scene and chapter in which Bill Sikes completely ignores Fagin’s warnings and is very brutal to Nancy. Furthermore his villainy is also enhanced by the author’s and the film maker’s craft and use of various devices such as non-diegetic music and how Bill Sikes is called various names in the novel and finally his presentation of a villain is also based upon how he treats Nancy and how he reacts to his surroundings. In the novel he is presented to far more villainous than he is in the BBC film adaptation as in the adaptation there is remorse and regret over Nancy’s death.

Monday, January 20, 2020

Essay --

The first model above demonstrates the negative production externality that is caused by factories that emit carbon pollution. A negative production externality occurs when the production or creation of a product results in negative spillover costs to society. In this case, it is the whole world’s population that is experiencing these negative spillover costs, as the carbon being emitted into the atmosphere from factories’ production of goods leads to global warming issues. Third parties (people who had no involvement in the transaction) are suffering as the environment surrounding them is being destroyed by carbon emissions from corporations. This can be seen above in the first model, as the market is producing where MSB (benefit of society) and MPC (private cost) meets, thus leading to a market failure and high external costs for society. Here, MSC (cost to society) is greater than the MPC. This results in a welfare loss, as the product is being overproduced and MSB ( benefit of society) is not equal to MSC and maximum utility as well as allocative efficiency are not reached. Theref...

Sunday, January 12, 2020

Organisational Behaviour Essay

The concept of the balanced scorecard (BSC) was first introduced by Robert S. Kaplan and David P. Norton (1992) in their now widely cited Harvard Business Review article, â€Å"The Balanced Scorecard—Measures that Drive Performance.† The widespread adoption and use of the BSC is well documented. For example, Kaplan and Norton (2001) reported that by 2001 about 50% of the Fortune 1000 companies in North America and 40% to 45% of companies in Europe were using the BSC. The basic premise of the BSC is that financial results alone cannot capture value-creating activities (Kaplan & Norton, 2001). In other words, financial measures are lagging indicators and, as such, are not effective in identifying the drivers or activities that affect financial results. Kaplan and Norton (1992) suggested that organizations, while using financial measures, should develop a comprehensive set of additional measures to use as leading indicators, or predictors, of financial performance. They su ggested that measures should be developed that address four perspectives: 1. The financial perspective. Measures in this perspective should answer the question, â€Å"How should we appear to our shareholders?† 2. The customer perspective. These measures should answer the question, ABSTRACT. Although the application of the balanced scorecard (BSC) in the business sector is well documented, very little research has been reported regarding the adaptation or application of the BSC in the education sector. In this article, the authors (a) describe how the Baldrige Education Criteria for Performance Excellence has adapted the concept of the BSC to education and (b) discuss significant differences as well as similarities between the BSC for business and the BSC for education. The authors also present examples of the BSCs of three Baldrige Education Award recipients. financial performance (Kaplan & Norton, 1996). Thus, the BSC enables managers to monitor and adjust the implementation of their strategies and to make fundamental changes in them. The Baldrige National Quality Program: An Overview The Baldrige National Quality Program is the vehicle of implementation of The Malcolm Baldrige National Quality Improvement Act of 1987–Public Law 100–107. This law was enacted on the basis of a set of â€Å"Findings,† one of which was that [T]he leadership of the United States in product and process quality has been challenged strongly (and sometimes successfully) by foreign competition, and our Nation’s productivity growth has improved less than our competitors’ over the last two decades. (Baldrige National Quality Program, 2003a, p. 61) â€Å"How should we appear to our customers?† 3. Internal business processes perspective. Measures in this perspective should answer the question, â€Å"What processes must we excel at?† 4. Learning and growth perspective. These measures should answer the question, â€Å"How can we sustain our ability to change and improve?† A critical factor for an effective BSC is the alignment of all the measures in the four perspectives with the company’s vision and strategic objectives. The BSC allows managers to track short-term financial results while simultaneously monitoring their progress in building the capabilities and acquiring the intangible assets that generate growth for future The primary objective of the Baldrige Program is to help American businesses improve their competitiveness in the global market. Businesses can improve their competitiveness by identifying role-model organizations, recognizing them, and disseminating their best practices throughout the United States. The Baldrige Program is widely recognized as a very significant factor in strengthening U.S. competitiveness in the global market. In its 1995 report Building on Baldrige: American Quality for the 21st Century, the Council on Competitiveness made the following statements: â€Å"The Baldrige National Quality Award and its state and local offshoots have been key to the effort to strengthen U.S. competitiveness† and â€Å"The Baldrige Award Program, having galvanized U.S. quality efforts, is now positioned to become the vehicle to stimulate and coordinate efforts to expand quality as a national priority† (Council, p. v). The Council (p. 22) also stated that it â€Å"is a nonprofit, nonpartisan organization of chief executives from business, higher education and organized labor who have joined together to pursue a single overriding goal: to improve the ability of American companies and workers to compete more effectively in world markets, while building a rising standard of living at home.† In 1995, The Council was chaired by Paul Allaire, CEO, Xerox, with Thomas E. Everhart, President, California Institute of Technology, and Jack Sheinkman, President, Amalgamated Clothing and Textile Workers Union, AFL-CIO, CLC, as vice-chairmen. Recipients of the Baldrige Award are obligated to present their â€Å"best practices† at one national and two regional conferences. In addition to these obligatory presentations, there is a great demand for additional presentations. Through 1998, past Baldrige Award recipients made approximately 30,000 presentations. The centerpiece of the Baldrige Program is the Criteria for Performance Excellence. These criteria define a stateof-the-art management model that integrates the following seven areas into a comprehensive system: leadership; strategic planning; customer and market focus; measurement, analysis, and knowledge management; human resource focus; process management; and business results. In Figure 1, we show the framework of the criteria in a systems perspective. The criteria maintain currency through annual revisions and improvements that incorporate emerging issues and best practices (Baldrige National Quality Program, 2003a). The criteria place heavy emphasis on the development of a comprehensive measurement system that is aligned with the company’s strategic objectives. The measurement system yields results in the following areas (Baldrige National Quality Program, 2003a): 1. Customer-focused results 2. Product and service results 3. Financial and market results 4. Human resource results 5. Organizational effectiveness results, including key internal operations performance measures 6. Governance and social responsibility results Clearly, this set of results is consistent with the basic concept of the BSC. The financial and market results are the only lagging indicator and cover the BSC’s financial perspective. The customerfocused results obviously cover the BSC’s customer perspective. The product and service results together with the organizational effectiveness results cover the BSC’s internal business perspective. The human resource results cover the BSC’s learning and growth perspective. The governance and social responsibility results were added in 2003 and represent a new perspective in view of the recent, well known collapses that giant corporations experienced owing to unethical practices. The Baldrige Education Criteria for Performance Excellence In 1995, the Baldrige National Quality Program began the process of converting the business criteria for use in the education sector. This process culminated in the development of the Education Criteria for Performance Excellence and with Congressional approval of the Malcolm Baldrige National Quality Award for Education in 1999. In Figure 2, we show the framework of the education criteria in a systems perspective. Clearly, this framework is very similar to that of the business criteria shown in Figure 1. In 2001, three educational institutions became the first recipients of the Baldrige Award. The BSC in the Education Criteria for Performance Excellence Although the concept of the BSC has been widely adopted and used in the business sector, the education sector apparently has not embraced the BSC concept widely, as indicated by the dearth of published research on this topic. A thorough review of the literature yielded few significant publications. For example, Cullen, Joyce, Hassall, and Broadbent (2003) proposed that a balanced scorecard be used in educational institutions for reinforcement of the importance of managing rather than just monitoring performance. Sutherland (2000) reported that the Rossier School of Education at the University of Southern California adopted the balanced scorecard approach to assess its academic program and planning process. Also, Chang and Chow (1999) reported that responses in a survey of 69 accounting department heads were generally supportive of the balanced scorecard’s applicability and benefits to accounting programs. The importance of measurement permeates the Baldrige Criteria for Performance Excellence. The focus on measurement in the criteria first appears in the set of â€Å"Core Values and Concepts.† These factors comprise the philosophical foundations of performance excellence and are as follows (Baldrige National Quality Program, 2003b): 1. Visionary leadership 2. Learning-centered education 3. Organizational and personal learning In the â€Å"focus on the future† core value, the criteria state that â€Å"a major longer-term investment associated with your organization’s improvement is the investment in creating and sustaining a mission-oriented assessment system focused on learning† (Baldrige National Quality Program, 2003b, p. 3). The criteria recommend that organizations use both (a) formative assessment to measure learning early in the learning process to allow for timely intervention, if needed, and (b) summative assessment to measure progress against key relevant external standards and norms regarding the knowledge and skills that students have (Baldrige National Quality Program, 2003b). In the â€Å"management by fact† core value, the criteria make the following statement: â€Å"A major consideration in per-formance improvement and change management involves the selection and use of performance measures and indicators. The measures or indicators you select should best repres ent the factors that lead to improved student, operational, and financial performance. A comprehensive set of measures or indicators tied to student, stakeholder, and/or organizational performance requirements represents a clear basis for aligning all processes with your organization’s goals† (Baldrige National Quality Program, 2003b, p. 4). The congruence of the portion in italics with the basic premise and the perspectives of the BSC is clear. In the â€Å"focus on results and creating value† core value, the criteria state that â€Å"the use of a balanced composite of leading and lagging performance measures offers an effective means to communicate short and longer term priorities, monitor actual performance, and provide a clear basis for improving results† (Baldrige National Quality Program, 2003b, p. 4). The criteria make the following statement in the â€Å"systems perspective† core value: â€Å"Alignment means using key linkages among requirements given in the Baldrige Categories to ensure consistency of plans, processes, measur es, and actions† (Baldrige National Quality Program, 2003b, p. 5). The 11 core values and concepts are embodied in the following seven categories: 1. Leadership 2. Strategic planning 3. Student, stakeholder, and market focus 4. Measurement, analysis, and knowledge management 5. Faculty and staff focus 6. Process management 7. Organizational performance results In Figure 2, we show the framework connecting and integrating these seven categories into a comprehensive system. In describing Figure 2, the criteria state, in part, that â€Å"Measurement, Analysis, and Knowledge Management (Category 4) are critical to the effective management of your organization and to a fact-based system for improving performance.